I’ve noticed an interesting thing on the pricing of app bundles. If you have previously purchased some apps contained in a bundle at a discounted price, the bundle price will be the total bundle price the distributor set, less the amount you’ve already paid for apps you’ve bought inside the bundle. Making perfect sense, isn’t this? I thought so until I see this.

App Bundle Pricing

App Bundle Pricing

What’s happening here is that, I’ve got the two apps, Scanner Pro, and Calendars 5, when they were on sale (for free). Now to get the other two apps in the bundle, I can either spend $9.99 plus $6.99 to purchase them separately, which will cost $16.98, or I can purchase the bundle at the price of $19.99.

The bundled price is in this case more expensive than purchasing separately. Do you think it makes sense?